"Awesome timing - we are EXACTLY thinking about this right now since we're in the middle of quarterly planning. I just love how helpful your structure and tips are. "
Founder and CEO
Series A edtech platform
"Thank you for the fantastic session. I took away so much from the hour, and left with pages of notes and ideas to tackle. I particularly enjoyed the time spent on the templates. It was a huge value add for me!"
Head of Marketing
Series B HR platform
"I thoroughly enjoyed and appreciated Allyson's material and clarity of her presentation."
CEO and Co-founder
Seed stage fintech startup
"The workshop was fantastic; lots of specific and tactical insights."
CEO and Co-founder
Series A SaaS platform
I help startup leaders launch GTM strategies that drive growth. I'm a marketing executive (Handshake, Thumbtack, Intuit) turned startup advisor and the author of the award-winning book "Standout Startup," your guide to positioning, messaging, and content.
In this course, you'll learn proven marketing strategies that will help your product get traction and drive sales. I guide you step-by-step to implement each new skill. These workshops are great for non-marketers who need to make progress and marketers who want to sharpen their skills.